Despite a proliferation of cultural activity, arts and entertainment coverage in most daily newspapers has remained constant, and in some cases decreased, the National Arts Journalism Program at Columbia University says in its new study, Reporting the Arts II: News Coverage of Arts and Culture in America. Summarizing their findings in the Los Angeles Times, the report's authors say hope lies with public radio, the Internet and alternative papers. "The alternative press, once derided by mainline news outlets, has also proved so successful at covering local arts events that media giants such as Tribune Co. and Gannett have started publications that mimic those brash competitors," they write.
Catherine Nelson, associate publisher of AAN member Shepherd Express in Milwaukee, Wis., is scheduled to deliver a lecture titled "There Are Alternatives" at the Pennsylvania Newspaper Association convention next month. The PNA Web site describes Nelson, who was formerly publisher of two Pittsburgh alt-weeklies that went out of business, as "an industry guru on alternative papers." In addition to her position at Shepherd Express, Nelson presently serves as publisher of the new, daily-owned Core Weekly, which competes with AAN member Isthmus in Madison, Wis. (Scroll down the linked page to read about Nelson's lecture.)
The Times Publishing Co., publisher of the St. Petersburg Times, has launched tbt*, a weekly paper apparently aimed at asterisk-loving young adults. According to the Times, tbt* delivers news in short chunks with colorful photos and no attempt at serious analysis, and bills itself as "zippy news for time-challenged adults." Features also include entertainment listings, shopping tips, and advice on computers and romance. Paul Tash, editor and chairman of Times Publishing, tells reporter Helen Huntley: "There's nothing else like it on the market." AAN-member Weekly Planet (Tampa) is distributed in the same area.
In an opinion piece published in Boulder Weekly, AAN executive director Richard Karpel recounts a phone interview he gave to The Daily Camera. The Boulder, Colo., daily is launching Dirt, a free weekday paper targeting 18- to 24-year-olds, and its reporter wanted a comment. Karpel obliged, explaining why Dirt, like any number of similar tabloids, would ultimately fail to reach young people: Daily papers tiptoe around potentially offensive language and subject matter; they're too "objective" for passion or point of view; and they're institutions far removed from the world most young people inhabit. The Camera chose to publish his one comment that tended to make the opposite point, so he lays out his full argument here.
The summer of scandal in the newspaper circulation business has left advertisers and agencies worried about what could possibly be next. Most say they are placing increased scrutiny on audience statements and newspaper ad budgets, though they believe the power of the medium will protect it from any immediate advertiser backlash.
The satirical weekly will start circulating a free print edition in Minneapolis and St. Paul, Minnesota, on Sept. 2. In addition to carrying stories published on its Web site, The Onion will print local reviews and calendar listings, the same type of content for which City Pages, an AAN member in the same market, is known. The Onion president Sean Mills claims that readers of the humor paper are significantly younger than readers of alternative weeklies. According to the Star Tribune, The Onion is looking next to start papers in San Francisco, Boston and Austin, Texas.
The new entertainment weekly the Milwaukee Journal Sentinel plans to launch this fall could attract advertisers who prefer to stay away from the edgy, controversial content found in The Shepherd Express (an AAN member) or the Onion. That's what Karen Stoneman, media director for a Milwaukee ad firm, told The Business Journal. But AAN Executive Director Richard Karpel predicts that the new breed of tabloids will drown in their own fluff because they lack the "idiosyncrasies and oddball charm" of true alternative weeklies.
The Milwaukee Journal Sentinel announced Monday it will start an entertainment- and lifestyle-oriented publication and companion Web site in the fall. The target age group is 25- to 34-year-olds. The still unnamed tabloid "will not be a news publication," Rick Romell reports in the Journal Sentinel. Shepherd Express, an AAN member, is also published in Milwaukee, Wis.
Dirt is the name of the free weekday newspaper Boulder Publishing Co. will debut Aug. 20. The paper, which is geared toward the 18- to 24-year-old market, will be distributed in and around the University of Colorado campus, reports the Daily Camera, which is also owned by Boulder Publishing. The new paper will compete in the same market as AAN member Boulder Weekly.
The owner of the Atlanta Journal- Constitution no longer has a 25 percent stake in the chain of alternative weeklies. Tensions between Creative Loafing, Inc., and Cox executives erupted last year when the Journal-Constitution launched its own entertainment weekly, AccessAtlanta in the same market as Creative Loafing Atlanta, Caroline Wilbert reports in the the Journal-Constitution. Cox executive Charles "Buddy" Solomon told the Atlanta daily he agreed to the sale "to put all of this behind us."
