A recent survey of AAN papers revealed that the applications alt-weeklies are using to track circulation are as diverse as the newspapers themselves. A few papers rely on their in-house wiz for a custom-made program, but for the rest of the industry, a commercial package is the only sophisticated option. Alt-weekly circulation insiders describe their woes, successes, and dreams of better uses for the numbers.
First, Pre1 was named one of 25 "Filemaker Partner" companies worldwide in recognition of its six years of SmartPublisher development. Then, at the annual FileMaker Developer's Conference, Pre1 received the "Excellence Award" for being the top revenue generator of all FileMaker developers. Following that recognition, Jim Abeles, Matt Navarre and Mark Jockin of Pre1 were interviewed for this FileMaker-related podcast.