The Toronto alt-weekly is the first newspaper in Canada to adopt an "Ancient Forest Friendly" paper policy, which includes their commitment to use more 100% post-consumer recycled paper and paper from alternative sources such as flax and wheat straw. The shift will spare 28,000 trees a year, according to a press release, and NOW assumes a leadership role in persuading the newspaper industry to follow suit.
The arrangement will begin next month with Yahoo's HotJobs service and then move to other types of content, advertising and technology, according to the New York Times. An executive at one of the seven newspaper chains involved in the deal says the long-term goal is to increase the value of local news by having it tagged and optimized for search. Yahoo will also make available event listings, maps and other content and tools on the newspapers’ Web sites.
The Burlington alt-weekly took home eight awards in all in the Vermont Press Association's annual contest, including four first-place awards. Individual winners from the paper include Ken Picard, Margot Harrison, Casey Rea and co-owner Paula Routly.
Experts continue to deliberate what newspapers need to do to stay in the game. Columnist Mark Moore offers a shorthand list of quick fixes that includes going tabloid, free, brief and local. The latter is the key, one publisher writes, and newspapers need to embrace the reality that, for most readers, the global village is eclipsed by what's going on in their own backyards.
Five copies of the latest version were mailed to AAN publishers this week. Although the directory is no longer designed as a marketing tool, the association produces a new one every two years as a convenience for AAN members. The small, spiral-bound book includes contact information for member companies and their senior staff.
Despite the upheaval in the alt-weekly's legendary film pages since its merger with New Times, there may yet be reason for hope among cinephiles, one film site is reporting. The Reeler, a Web site devoted to New York film, acknowledges the fear and loathing accompanying recent personnel changes under the new regime and decries an apparent de-emphasis of local, art and foreign film. The good news is that Jim Hoberman is staying put and now New Yorkers can read top-notch film criticism from Voice Media's 16 other papers.
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