Less than a month away, AAN’s Digital Sales Bootcamp in Atlanta on April 21 will be a day packed with dynamic speakers sharing innovative ideas, such as social media and mobile monetizing strategies, that will take your sales team out of the dark ages.
See what’s in store below and find registration info here.
Saturday, April 21
9 to 9:30 a.m.
Welcome and framing.
Local and online — it’s here and about to break wide open. Are you ready? If not, how can you get up to speed?
Speakers: Blair Barna, Tiffany Shackelford
9:30 to 11 a.m.
Session 1
Digital Sales Strategies That Work
Speaker: Louise Phelps, Phelps Cutler and Associates
11 a.m. to 11:15 a.m.
Break
11:15 a.m. to 12:15 p.m.
Session 2: Social Media Success
The Arkansas Times is seeing double digit sales in the social media space. Social Media Director Kelly Ferguson will walk you through setting the program up, lessons learned, and tips on how you can do this at your company.
12:30 to 1:30 p.m.
Roundtable lunch
1:30 to 3:30 p.m.
Session 3: Make Money Now with Mobile
We will look at location-based advertising and how to market and sell mobile advertising of all kinds. Participants will learn about the technology used, costs, ad-formats, as well as how to map out a sales plan for mobile.
3:30 to 3:45 p.m.
Break
3:45 to 4:15 p.m.
Session 4: Crystal Ball
What’s ahead – what technology should you be looking for and getting trained on now? How can you manage your own destiny and make sure you understand the tools, who they should be sold to and how to sell them.
4:15 – 4:45 PM
Session 5: Managing Up!
How to make sure your publisher and sales director give you the keys to success.
Registration Rates
AAN Members
Early rate (before April 6) $85
Regular rate (after April 6) $135
AAN Associate Members
Early rate (before April 6) $135
Regular rate (after April 6) $185
Nonmembers
Early rate (before April 6) $185
Regular rate (after April 6) $235
Hotel Information
Residence Inn Atlanta Midtown Hotel/17th Street
1365 Peachtree Street
Atlanta, GA 30309
The rate is $89 per room per night. You may make reservations by calling (800) 331-3131 and requesting the AAN Regional Sales Training rate. Or you may click here for online reservations.
The deadline to make hotel reservations at the group rate is Friday, March 30.
