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He's done drugs, participated in orgies, and doesn't hold a grudge against a Nazi war criminal. No wonder he's doing well in the polls. Sacramento News & Review's staff looks into the life of actor-turned-candidate Arnold Schwarzenegger and came up with 30 things voters should know about the man who would be California's governor.

Continue ReadingArnold, Uncut

The Newspaper National Network (NNN) has hired a cable industry veteran as it prepares to expand from four to 15 the number of national ad categories it will target in an attempt to grab share from television, particularly cable.

Continue ReadingDailies Aim to Grab Ad Biz From Cable
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Buddy Jo Rishel was born in a man's body but lived as a woman named Jennifer Pate. She was found dead, apparently having been dragged behind a pickup truck after a night spent drinking with two long-haul truckers. The two men were cleared by a coronor's jury of any criminal acts, but the death haunts Jennifer's mother. “They got away with killing her. That’s how it looks to me,” she tells Missoula Independent's Mike Keefe- Feldman. "And I will never rest until I think justice is done.”

Continue ReadingThe Unresolved Death of a Transsexual

n an ironic twist, Nielsen Media Research this week began informing clients it will test a series of ad campaigns intended to boost cooperation from people it wants to recruit for its TV ratings panel, especially Hispanics, African American and young adult segments that are more difficult to recruit through conventional means.

Continue ReadingNielsen to Use Print to Recruit TV Raters