Adamma Ince, who worked at the Voice for 12 years until she left last fall, will replace longtime PW editor Tim Whitaker. Whitaker had been the paper's editor since 1994, when it was known as Welcomat. At the Voice, Ince served as chief of research, associate editor, reporter, and, most recently, managing editor. "Adamma gained valuable experience and a special passion for editorial from The Village Voice in New York which can only lift PW to new heights in the fast changing world of print and electronic media," Anthony A. Clifton, the CEO of PW parent company Review Publishing, says in a release.