The addition of the widely syndicated sex-advice column to the Eugene Weekly is "stirring up controversy," according to KEZI-TV 9 News. The local ABC affiliate, which led with the story on Friday evening, took to the streets to get reactions; two of the three locals interviewed didn't have a problem with the column, with one woman offering, "I lived in New York City for many years. I'm way beyond ever being offended by anything." KEZI also talked to Eugene Weekly editor Ted Taylor (pictured), who wondered: "What's the big deal? They are just words about sex. Why not be outraged by what I consider the real moral issues?" Director of Advertising and Marketing Bill Shreve tells AAN News the paper picked up Savage Love in October, and e-mails and calls to the Weekly have been split about evenly between supporters and opponents of the column. He also notes that the whole thing has "been good for business."
"A little module designed to generate page views by appealing to our voyeurism turns out to be the solution for one of online journalism's more-vexing problems," says Jason Fry of the Wall Street Journal. Fry argues that by incorporating the "Most Popular," and, to a lesser extent, the "Most E-mailed" functions into their Web sites, newspapers are regaining one of the greatest characteristics of the print product -- serendipity.
In Ann Hood's "The Knitting Circle," the protagonist, after the sudden death of her five-year-old daughter, drifts away from her life, including "her job at an alternative newspaper," only to find solace in -- you guessed it -- a local knitting circle. No word from Newsday's review on if she ever rekindles the passion for her job, post-knit-revelation. The alternative weekly's role in Dan Martin's "Journey Back" couldn't be any different, as "paranoid schizophrenic and recovering drug addict Richard Jones" escapes from an institution for the criminally insane, drives from New York to California, changes his identity, and lands a job as an alt-weekly writer, according to a review on BlogCritics.org. Once on the job, he tracks down a story on a secret drug experiment designed to help addicts and alcoholics, but to get full access, he has to become part of the test program.
In an effort to reach more of the growing 20- and 30-something market of real estate purchasers, Edina Realty of the Upper Midwest is redirecting about half of its almost $8 million annual ad budget to "media more commonly frequented by Gen X and Gen Y readers," including electronic billboards, regular radio spots, the Internet and alt-weeklies, according to McClatchy Newspapers. "To move forward over the next five to 10 years, we have to be positioned differently than we have been in the past," Edina President Bob Peltier tells McClatchy.
The marketing campaign, which starts today, aims to attract more women and young readers by featuring celebrities -- like singer Sheryl Crow, architect Maya Lin and football player Tiki Barber -- in ads set to run in magazines and newspapers, and on the Web. At the same time, according to the New York Times, the Newspaper Association of America is launching a campaign targeted at advertisers which emphasizes that "the newspaper arrives not just on paper but via the Web, podcast, e-mail and on mobile video screens."
Last week we reported that Vancouver alt-weekly Georgia Straight broke the story that British Columbia Premier Gordon Campbell and his wife own shares of stock in mining giant Alcan Inc., which does business with the state-owned water utility. In fact, the article also appeared in Monday Magazine, an AAN-member paper that is published in Victoria, the seat of the provincial government. Russ Francis, who wrote the story, contributes to both papers. Blame Canada? No, blame Canada.com, the Web site of the National Post, which is where we found the partially erroneous story.
- Go to the previous page
- 1
- …
- 599
- 600
- 601
- 602
- 603
- 604
- 605
- …
- 1,266
- Go to the next page
