Similar to the way it sells network radio, Clear Channel has organized its 71 stations in California into eight statewide advertising networks. Each of the networks groups its stations by demographics, such as the Female Voter Network (23 stations), the 50-Plus Mature Adult Network (26), News/Talk (12) and the Coastal Network (37). Candidates can also purchase individual stations.
While everyone talks about fundraising over the Web, this year’s presidential candidates hope to use the Internet for much more. As the 2004 election war dance begins, David S. Bernstein of The Boston Phoenix looks at the latest cyber-weapons in the political arsenal -- everything from MeetUps to e-mail address capturing to quasi-official blogs. And Camille Dodero grades the Democratic candidates' Web sites, including "what makes you gag."
Preliminary data from a report Pew is to release this fall shows pattern in which the older tech elite, ages 42 to 62, are fond of technologies yet fall back on more traditional ways and means of doing things.
A "new marketing model" is emerging among the nation's largest advertisers and it means there will be increasing pressures on the accountability of agencies, the media and among corporate marketing executives themselves, the head of nation's top ad trade association said.
Executives at Troy, N.Y.-based PowerOne said when the deals are completed, the company would provide online help-wanted services to papers representing about half of the nation's daily circulation and put it in fourth place behind Monster.com, CareerBuilder.com, and HotJobs, in terms of unique visitors to the job sections of its customers' online sites.
Two days after reporting that "the paper's freelance writers heaved a sigh of relief" when Salt Lake City Weekly Editor John Yewell was fired, Elaine Jarvik of Deseret News is back to report that her earlier story "prompted other free-lancers to weigh in with praise for their former editor as thorough, honest and hard-hitting." Despite the dueling free-lancers, staff members at City Weekly still chose to remain silent for the record.
Bay Guardian reporter A.C. Thompson revisits a case he helped break more than two years ago, the murder conviction of John J. Tennison. Thompson's investigation turned up a multitude of problems -- payments to witnesses, concealed exonerating evidence, eyewitness statements that cleared Tennison. Thompson's conclusion was that Tennison had been framed -- with the collusion of high-ranking law enforcement officials. A federal judge agreed and ordered Tennison freed. "Thirteen years after the San Francisco cops and District Attorney's office framed him for murder, John J. Tennison is finally free. So, unfortunately, are the people who framed him," Thompson writes.
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