Phoenix Media, the parent company of the Phoenix alt-weeklies in Boston, Portland and Providence, filed a lawsuit yesterday alleging that Facebook infringed on a patent held by the company's Tele-Publishing Inc. (TPI) division for publishing personal pages on online dating services. A Facebook spokesperson tells the Boston Globe the suit is "without merit," something Phoenix Media executive editor Peter Kadzis disputes. "The intellectual concepts that Facebook uses to give its users maximum flexibility of choice while maintaining the highest level of privacy replicate/duplicate those developed by TPI many years ago," he says. "It's not a frivolous suit."
As daily newspaper publishers and even magazines continue to mull charging for content online, little has been written about how such a move would help or harm alt-weeklies. Village Voice Media new media director Bill Jensen, for one, says he's licking his chops. "We're praying for the day that [daily newspapers] go behind a pay wall," he tells Mediaweek. "That's good for us. We've always been free and we know free. We're not complaining about it."
The first issue of the Voice was published on Oct. 26, 1955. Now we all can read that issue and every one that followed, courtesy of Google. The archives are hosted by the Internet juggernaut as part of the company's effort to digitize historical newspaper archives. "Get mad at our coverage of ancient history as well as of current events!" enthuses the Voice.
New Media Hub reports that Creative Loafing has trained some reps to buy and resell ad networks for key local display advertisers. CL joins Village Voice Media, which launched its Voice Local Network in June, in selling local ad networks. VVM new media director Bill Jensen says the company's network focuses on advertisers that align with the papers' main areas of focus, which helps set it apart from other ad networks. "When you are looking for music or a restaurant, things that are at the core of our business, you are looking for a little bit more than text ads," Jensen says. "We have the best food critics in the world. Its different if you are looking for a plumber."
In a Q&A with The Future Buzz, Village Voice Media social media strategist John Boitnott talks about how VVM is merging traditional journalism work with social media work. "What we are realizing at [VVM] is that one's effectiveness as a journalist now may depend to some degree on your social media prowess," he says. "It's absolutely a revolutionary concept -- and one that many old schoolers may scoff at or ignore."
Village Voice Media new media director Bill Jensen says 40 percent of the company's pageviews are coming from the blogs on the newspapers' sites, up from 20 percent a year ago. He also tells TechCrunch VVM is on track to bring in $20 million in online revenues this year, nearly double from 2008. This figure, however, still represents barely more than 10 percent of VVM's revenues.
As pressure mounts on Craigslist to tighten its erotic advertising policies in the wake of masseuse Julissa Brisman's death, Rhode Island's attorney general has expanded his focus to include thephoenix.com. But publisher and chairman Stephen Mindich isn't backing down. "I'm not apologizing for carrying adult advertising," he tells the Boston Herald. “What are you going to do? Take down the entire Internet?” ... (Brisman) wasn’t killed by an ad, but by a person."
The Boston Phoenix and its sister publications are the latest alt-weeklies to cut expenses as the media industry struggles through the recession. The parent company laid off six employees, suspended its 401K matches and cut salaries across the board, with the highest-paid employees giving up considerably more than the lowest.
The families that own and operate the Scranton-based company have taken a 10 percent haircut, and other managers in the chain will see their salaries decline by 3 to 5 percent. Co-publisher and CEO Scott Lynett tells AP that the deteriorating economy forced the company to make cuts, which also include employee buyouts at four of its papers in Pennsylvania. Times-Shamrock owns five AAN papers: Baltimore City Paper, Detroit's Metro Times, Orlando Weekly, San Antonio Current and Cleveland's Scene.
VVM's digital publishing strategy has been in the news quite a bit lately, whether it was the company's partnership with a social-networking site or its use of Digg to help drive traffic to its stories. Chief operating officer Scott Tobias and web and digital operations director Bill Jensen spoke with AAN News this week about where the paper is going with web publishing. They tell us that digital is a growth area for VVM, both in terms of pageviews and revenue, and they talk about new projects like geo-targeted ads and a national food website.