"Have alternative papers jumped the alternative shark?" asks Hamilton Nolan. He decides that they haven't, at least not yet, since alt-weeklies continue to offer investigative journalism not available in most blogs. L.A. Weekly's Nikki Finke tells Nolan, "We go where mainstream papers fear to tread, we unearth what mainstream newspapers try to hide, and, in my case especially, we insult who mainstream newspapers fear to offend. ... How can there ever be a diminishing role for that?" However, Nolan also believes that the Village Voice is "the keystone brand in the entire alt-weekly world," and argues that "its future, and that of [Village Voice Media] as a whole, will play a large part in determining whether another generation will read alternative papers or read about them in memoirs."