Bill Jensen (pictured) will take the reins at the Boston Phoenix as part of its parent company's effort to assemble a staff with the right "mix of experience and youth," the Boston Globe reports this morning. Jensen was hired as the Phoenix's associate editor last year. His predecessor, Peter Kadzis, says "Bill is the hip, happening guy" who will focus in part on pop culture. Kadzis had been editor for 16 years; he now will become executive editor for Phoenix Media, which owns a radio station and a mobile marketing firm in addition to the Phoenix weeklies in Boston, Portland (Maine) and Providence (R.I.). The company's multiple operations and ability to strategize marketing across platforms may be the key to its survival in the future, Vice President Brad Mindich tells the Globe.
The founding staff expected to stay with the Chronicle about a year, according to Editor Louis Black's note in the July 21 issue. The paper has come a long way since those early days when advertising was traded for food. Now, Black says, he has "minimal control, much less of any kind of a plan" for the Chronicle, but one focus is new interactive features on its Web site -- "just as interactivity becomes completely commonplace, with even preteens offering such on their sites." Among other changes, readers will be able to post to the Chronicle's Web site without registering. "In a way, that is why we've produced and continue to produce this paper: open dialogue as hope, discussion as information, action as resistance," Black says.
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