Don't just sell your inventory. Figure out how to leverage your (loved, valued) brand and create some larger value.
The two-day training session for journalists will take place April 21-22, 2012, in Washington, D.C.
Burlington, Vt.-based Seven Days built a decent online following on the strength of its quirky, personality-driven video series "Stuck in Vermont," and has turned the site into a money maker primarily from display ads and classifieds.
The Bay Citizen and the Center for Investigative Reporting, two non-profit organizations based in the Bay Area, announced formally Tuesday that they intend to merge.
Washington Post employees face another round of buyouts. Gannett employees over the age of 56 are encouraged to retire early. And a pioneering citizen journalism site closes up shop.
Video of Stefan Klocek's session, "The Revolution will be Portable: Understanding the Tablet Opportunity," from AAN's Web Conference in San Francisco.
Does Facebook have a spam-subscriber problem? Is there a glass ceiling for social media professionals in the newsroom? And science tells us how to not suck at Twitter.
Former San Diego CityBeat writer Kia Bowman Momtazi lost her battle against cancer on Saturday afternoon. She was 29.
Like all media entities, alternative newsweeklies have taken their hits over the past few years but now they are taking advantage of their flexibility and experimenting with social media, video and blogs in an effort to catch up in the digital world, and in some markets, challenge the local daily for dominance.
According to Tim Keck, publisher of Seattle's The Stranger and Portland, Ore.'s Mercury, alt-weeklies can draw on their iconoclastic voice, strong local entertainment coverage and close relationships with local businesses, to take the online lead in their communities and build their online revenue.
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